In this article, I’ll tell you about WordPress SEO tips and tricks. Now, some of these aren’t WordPress specific tips. They are just great ideas for any website. But some are of them are very WordPress specific.
Write a great content that people will actually want to read and focus on words and phrases that people will actually be searching for in Google.
This step is one of the most important than all of the others put together. If you have poor content and you try to trick Google into making it to the top, eventually it will catch up to you and it will backfire, which will eventually result in the decrease in ranking.
On the other hand, if you have a great content, you don’t have to resort to any tricks. Just set up your tools properly and the machine will do its job.
Use those same keywords and phrases in your first paragraph as well.
Always try to use good keywords that people are going to search for in your title. You should also have them in your first paragraph as well.
Include images with alt text that uses the same keywords.
Alternative text is used by screen readers for blind people and descriptive text for Google. You always want to include alternative text for every image you put up. Because it’s important for people who use the web. The fact that it’s also good for Google and your SEO is beside the fact. Do it because it’s right and Google will reward you.
Use a good SEO plugin.
There are a number of things that you should do to go to every post and page, and if you had to do them all manually, it would be painful. Fortunately, there are great plugins for WordPress to help you deal with this.
I recommend Yoast SEO. It asks you questions on every post and page, then applies the answers in the proper way throughout your entire site. It’ll take your featured image and put it in the proper place. It knows how to talk to Google, Twitter, and Facebook and all of those other sites.
Set a good focus keyword.
Always try to set a good focus keyword because Yoast SEO Plugin knows how to take this keyword and put it in your website’s code in just the right place so that Google knows that this is the most important word on the entire page. Note the site, just the page.
Link to the other content on your own site. (related posts is good for this)
Now, it’s convenient if you can link from your content to another page on your own site, but it doesn’t always work that way. If my core content has links to other parts of my site, this helps Google know how the content on your site relates to each other.
Have a good XML sitemap.
This is super complicated but Yoast SEO makes it super simple. All you have to do is turn XML sitemap on in Yoast SEO plugin and it does an enormous amount of complicated things that I don’t even want to describe to you. The end result is that there is one file with a list of every piece of content on your entire site, then you get to tell Google where your sitemap is and Google loves that. They love having a list of all your content. It helps them to find all of your stuff.
Use Google Search Console to configure how Google views your site.
All you need is to create a Google Search Console account and configure it, but once you are done, you can do things like telling Google where your sitemap is and they will tell you if there any issues. You can help configure how your site looks in Google results.
